retro — blog-collaboration — WORK MORE OR LESS

Star Wars Retro Collection

Hasbro revealed a new line of Star Wars Retro action figures during the 2019 New York Toy Fair. The figures are faithful reproductions of the original 3.75” Kenner toys and rich with nostalgia. In collaboration with Hasbro, I created several toy photos featuring the products provided, which were used to promote and invigorate the line. The collection of photos were revealed by Entertainment Weekly on Star Wars Day 2019.

collaborationJason YangJuly 11, 2019hasbro, star wars, retro

May the Fourth Print

For the 40th Anniversary of the original Star Wars : A New Hope, Hasbro sent a handful of influencers a promotional box containing a Build Builder lightsaber. The May 4th 2017 promotion was on Star Wars Day also known by fans as “May the Fourth Be With You” Day. I was commissioned by Hasbro to provide a lightsaber inspired image that was included in the promotion as a limited edition print.

collaborationJason YangJuly 6, 2019hasbro, star wars, retro